Builder Confidence Hits 7-Month Low as Tariffs, High Costs Weigh on Housing Market

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  • Jun 22, 2025

Housing Market Confidence Hits Low as Builders Face Tariffs, Elevated Costs, and Labor Shortages

The National Association of Home Builders (NAHB)/Wells Fargo Housing Market Index fell to 39 in March, marking a three-point decline from February and the lowest level in seven months. Economists had expected a reading of 42, according to Bloomberg data. A reading below 50 indicates that more builders view conditions as poor rather than good.

Builders are navigating economic uncertainty, the threat of tariffs, and high housing costs, leading to decreased confidence in the housing market. The NAHB chair, Buddy Hughes, highlighted the significant challenges facing builders. "Builders continue to face elevated building material costs that are exacerbated by tariff issues, as well as other supply-side challenges that include labor and lot shortages," he noted.

One of the key concerns is the 25% tariff imposed by President Trump on all imported steel and aluminum products without exemptions or exceptions. This move could further drive up housing costs, adding to the cost pressures faced by construction firms. NAHB chief economist Robert Dietz emphasized this point: "Data from the HMI March survey reveals that builders estimate a typical cost effect from recent tariff actions at $9,200 per home."

This increased uncertainty is also affecting home buyers and development decisions. The National Association of Home Builders (NAHB)/Wells Fargo Housing Market Index fell to 39 in March, down three points from February, and reached the lowest level in seven months. According to Bloomberg data, economists were expecting a reading of 42.

Elevated Mortgage Rates and High Housing Costs Exacerbate Challenges

Builders continue to grapple with elevated mortgage rates, which are making it even more challenging to sell homes. Data from Freddie Mac shows that the 30-year fixed mortgage rate remains stuck at around 6.6%, contributing to sluggish housing activity. To counter this, builders actively offered incentives to help keep sales moving.

The NAHB survey found 29% of builders cut home prices in March, up from 26% in February. The average price cut was 5% in March, unchanged from February. Meanwhile, 59% of builders used sales incentives in March, unchanged from February. However, the gauge measuring current sales conditions dropped three points to 43, marking the lowest level since December.

The prospective buyer traffic gauge posted a five-point decline to 24, while the sales outlook over the next six months held steady at 47. Builders are facing significant challenges, and it remains to be seen how these issues will affect the housing market in the coming months.

Consequences of Tariffs on Housing Costs

The tariffs imposed by President Trump could have far-reaching consequences for the housing market. The estimated cost effect from recent tariff actions is $9,200 per home, as reported by builders. This is a significant increase that could make homes more expensive and less affordable for potential buyers.

Builders are already facing elevated building material costs due to supply-side challenges, including labor and lot shortages. The tariffs will only add to these pressures, making it even more difficult for construction firms to operate profitably. This situation is further complicated by the uncertainty surrounding policy decisions, which is affecting home buyers and development decisions.

Challenges Faced by Builders

Builders are facing a multitude of challenges that are impacting their confidence in the housing market. These include:

  • Elevated building material costs due to supply-side challenges
  • Labor shortages, making it difficult for builders to find skilled workers
  • Lot shortages, reducing the availability of land for new construction projects
  • Tariffs imposed on imported steel and aluminum products, driving up costs
  • Uncertainty surrounding policy decisions, affecting home buyers and development decisions

Conclusion

The National Association of Home Builders (NAHB)/Wells Fargo Housing Market Index fell to 39 in March, marking a three-point decline from February and the lowest level in seven months. Builders are facing significant challenges due to economic uncertainty, tariffs, elevated building material costs, labor shortages, lot shortages, and uncertainty surrounding policy decisions.

The consequences of these issues will be far-reaching, affecting not only builders but also home buyers and development decisions. The estimated cost effect from recent tariff actions is $9,200 per home, adding to the challenges faced by construction firms. It remains to be seen how these issues will affect the housing market in the coming months.